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Five Hundred For HostelBookers on Flickr

camera 08-Oct-2008

The budget accommodation website HostelBookers.com has just uploaded their 500th hostel image onto the photo sharing community Flickr.

It comes as a result of a concerted social media campaign to showcase the best budget accommodation around the world while engaging with travelers in their environment. Amongst the 500 images, 32 worldwide destinations are broken down into regions, cities, towns and different types of hostels. The aim behind the project was to provide a useful resource for the budget traveler by offering an insight into the quality and variety of hostels around the world.

HostelBookers’ Flickr activities are an example of the way in which the budget accommodation industry is increasingly coming together with web-savvy travelers on both social media initiatives and through other visual and multimedia communication channels.

HostelBookers Chief Operating Officer, David Smith, says of the Flickr landmark: “We’ve always been a big fan of Flickr here at HostelBookers, and we’re really pleased with the results we’ve achieved. As well as storing and displaying our images offsite in an aesthetically pleasing way, it’s also providing a handy visual resource for budget travelers.”

He continued: “We also wanted to prove that social media initiatives didn’t have to be about muscling in on users’ space. Far from it, in fact. We feel certain that we’re adding to the sum of the budget travel-related knowledge on the web. And the overwhelmingly positive user response we’ve had to our Flickr activities – in addition to what we do on Facebook – would seem to vindicate that.”

As a general rule, Flickr users have tended to gravitate towards the more unusual accommodation that HostelBookers have posted on the site. The most viewed images of all have been those of the more unique places to stay, with particularly popular examples being tree house hostels, hostels in castles and even hostels in former prisons!